Head of Customer Experience & Marketing
“At Piermont, we are building a marketing platform that is truly driven by customer experience. Our logo and brand are not just made of pretty material but built with positive customer experience.”
As the Head of Customer Experience and Marketing at Piermont Bank, Wenni is responsible for building and managing Piermont’s brand and marketing platform and designing seamless banking experience for privately owned businesses leveraging the best financial technology.
Wenni was previously a Vice President of Market Strategy at East West Bank, where she was responsible for developing and executing go-to-market strategies for East West’s new strategic markets in East Coast and Texas to drive new business acquisitions, revenue growth, and client engagement. Wenni also has significant experiences in creating platforms and building networks to facilitate business exchange between China and the U.S. She also works closely with high-level executives and corporate partners to help Chinese companies gain an understanding of cross-border investments, direct investments, and business activities in New York City.
Wenni was selected as one of the “Rising Stars in Banking & Finance” by Crain’s New York in 2020. She is a member of the American Bankers Association’s Diversity, Equity, & Inclusion Advisory Group. She is a Certified Financial Marketing Professional.
B.A. in Communication Studies and Economics, University of Michigan